Alternatives
HubSpot Alternatives for Small Business
Seven CRMs to compare with HubSpot, with each vendor's own prices, trials and support channels.
Checked September 2026. Facts come from each vendor's own website.
In Short
- Zoho CRM also has a free plan, for up to 3 users
- Freshsales Growth shows $9 a user a month billed yearly
- Keap and HighLevel charge flat monthly fees
- Listed in alphabetical order, not ranked
Our team also builds shop software. It is not included in these comparisons.
Why People Look Past HubSpot
HubSpot has a free plan and a low first seat, so many teams start there. People look at other options when the next step up gets expensive. HubSpot Professional is $90 a seat a month billed yearly, plus a $1,500 one time onboarding fee, and HubSpot says it needs a yearly commitment.
Others want a flat fee instead of paying per seat, or a pipeline first tool for a small sales team.
How We Picked These
These are listed in alphabetical order. It is not a ranking, and it is not based on user reviews. We looked at four plain things. Fit for your size of business. The features each vendor lists on its site. Whether the price is published. The support channels each vendor lists.
HubSpot Sales Hub and Its Alternatives at a Glance
| Product | Starting price shown | Free plan | Free trial | Mobile app | Support listed |
|---|---|---|---|---|---|
| HubSpot Sales Hub | From $7 per seat per month, billed yearly | Yes | Not listed | Yes | Phone, chat, help center, training |
| Freshsales | From $9 per user per month, billed yearly | Not listed | 21 day free trial, no card needed | Yes | |
| HighLevel | From $97 per month | No | 14 day free trial | Yes | Phone, chat, email, help center, training |
| Keap | From $299 per month, billed yearly | No | Free trial, no card needed, with limits on email sending, payments and texting | Yes | Phone, chat, help center, training |
| monday CRM | From $12 per seat per month, billed yearly | No | 14 day free trial, no card needed | Yes | Help center, training |
| Pipedrive | From $14 per seat per month, billed yearly | No | 14 day free trial, no card needed | Yes | Phone, help center, training |
| Salesforce Starter Suite | From $25 per user per month | Not listed | Free trial offered, length not stated | Not listed | Help center, training |
| Zoho CRM | From $14 per user per month, billed yearly | Yes | Free trial offered on paid plans, length not stated | Not listed | Email, phone, chat, help center |
Starting price is the lowest paid price the vendor showed plainly, before add ons and taxes. Not listed means the vendor site did not say when we checked.
The Alternatives
Freshsales
Freshsales is the Freshworks sales CRM. It tracks contacts and deals and adds phone, email, chat and AI scoring in one place.
Who it fits: Freshworks points the Growth plan at startups and small businesses. Pro and Enterprise are for larger teams.
Price: From $9 per user per month, billed yearly.
HighLevel
HighLevel, also known as GoHighLevel, is an all in one CRM and marketing platform. It combines contacts, funnels, websites, texting, calendars, reviews and payments.
Who it fits: HighLevel is built mainly for marketing agencies and freelancers that run many client accounts. It also names small business owners.
Price: From $97 per month.
Keap
Keap is CRM and marketing automation for small businesses. It combines contacts, email and text marketing, sales pipeline, invoices and payments.
Who it fits: Keap says it is made for small business owners. It names professional services, trades and franchises.
Price: From $299 per month, billed yearly.
monday CRM
monday CRM is a customizable sales CRM built on monday.com boards. It manages leads and deals with AI help for notes, summaries and forecasts.
Who it fits: monday names agencies, professional services, real estate, financial services, healthcare, nonprofits and retail. It serves both small and large companies.
Price: From $12 per seat per month, billed yearly.
Pipedrive
Pipedrive is a visual sales CRM built around the pipeline and daily sales activities. It tracks leads and deals and automates follow ups.
Who it fits: Pipedrive says it was built by salespeople for sales teams and individuals. It lists real estate, travel agencies and IT firms among its industries.
Price: From $14 per seat per month, billed yearly.
Salesforce Starter Suite
Starter Suite is the Salesforce CRM package for small businesses. It covers sales pipeline, email campaigns and service in one app with a built in AI assistant.
Who it fits: Salesforce aims Starter Suite at small teams that want sales, marketing and service in one place. Pro Suite is for teams that need quoting and forecasting.
Price: From $25 per user per month.
Zoho CRM
Zoho CRM is cloud sales software that manages leads, contacts and deals. It adds calling, scheduling, quotes, forecasting and AI helpers.
Who it fits: Zoho says it serves small and growing teams across many industries, including healthcare, insurance and IT services. The free plan covers up to 3 users.
Price: From $14 per user per month, billed yearly.
Common Questions
What is a free alternative to HubSpot?
Zoho CRM has a free plan for up to 3 users. HubSpot's own free plan covers up to 2 users and 1,000 contacts.
Which HubSpot alternative has no per seat price?
Keap shows $299 a month with 2 users included. HighLevel shows $97 a month with unlimited users. Both are flat fees.
Which alternatives offer a free trial?
Freshsales offers 21 days with no card. Pipedrive and monday CRM offer 14 days with no card. HighLevel offers 14 days. Keap offers a limited trial with no card.
Checked September 2026. Product names are trademarks of their owners. T3CHS is not connected to any company on this page.
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